
CANNABIS
Founded in Colorado in 2009 by my fellow Aveda and Intelligent Nutrients alum, James Kennedy, Apothecanna® was the first CBD company to get a federal trademark—the US Patents and Trade Office had to form a special committee to investigate them—that’s how “first” they were.
I wrote their startup branding, I guess that makes me one of the first CBD copywriters.
Since those burgeoning days at Apothecanna, CBD companies have sprouted up by the thousands. I’ve worked for mom & pops, hospital wellness centers, and for Wallstreet investors. I’ve donned a hazmat suit to visit growing facilities, interviewed medical users and rec users, and written about “the magic ratio” of 1:1, which is the enchanting THC: CBD holy grail.
I frequently partner with Budder Creative, a ridiculously talented multi-disciplinary design agency that works exclusively with cannabis brands from the seed up. Many of these brands and dispensaries are still in development. Drop me a line and I’ll drop you a pdf.